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Webinar material – Understanding energy consumers’ behaviour to design nudging interventions

First dive into the NUDGE project

This webinar built on the results of the first NUDGE activities and especially the Europe-wide online survey, made available in 15 languages and completed by persons in 29 countries which broke fresh ground in the study of energy-related behaviour by operationalizing three theoretical models of human behaviour.

The results were used to profile energy consumers and understand their behaviour in relation to energy efficiency and are presented in the first NUDGE report.

  • What factors are barriers or facilitators to reduce energy consumption?
  • Are users’ intentions to reduce energy consumption predictable?
  • Can energy consumers be grouped according to a range of psychosocial factors that modulate energy-saving behaviour?

Have a look at the video recording here.